The Australian poster, “’To the Seaside by Train‘ … doesn’t depict a seaside or a train. Nor does it feature any element that suggests ‘Australia’ in any way … Instead, the poster is built around an illustration of a man and a woman in white, form-flaunting bathing suits … Their toned limbs and radiant smiles are so vital and incandescent they overwhelm the rest of the universe … Travel, the poster suggests, isn’t about going to some physical place. It’s about achieving an emotional state.”
And melanoma!
