PLUS — from industry bible Talkers magazine complains about the persistent media “misinformation” about how radio advertising works, even though…
TALKERS has pointed out to countless consumer media that have contacted our offices regarding this issue that “no controversial programming” dictates are common and practically as old as talk radio itself and not a unique reaction to the Limbaugh case – although certainly reiterated as a result of it.
TALKERS has also pointed out that monitoring a station’s internet feed does not reflect the same commercial content as the air feed since union regulations affect the degree to which union talent-voiced spots can air on the web.